A proactive policy means that not only does misconduct have a clear pathway to a solution, it also demonstrates to the wider community that the institution has the administrative agility to handle itself. With these connected, digital technologies, our colleges and universities understand there are both opportunities and threats that social media affords. As might have been expected, this led to an immediate and hostile backlash on Twitter. ), this figure is 54%. Social media use has risen in higher education, as campus stakeholders frequently access these technologies for teaching, learning, research, communication, and information sharing. ), geographic region (Southeast, Great Lakes, etc. This differentiation makes it clear that, for example, UNC-Chapel Hill and UNC-Asheville are different institutions, and not merely instances of a “franchise.” This is not the case for all institutions in the Carnegie Classifications Data File: the data file lists institutions such as the ITT Technical Institute and the University of Phoenix, where there is little differentiation between campus locations – though, to be fair, these institutions do not intend for there to be such differentiation. Two studies have found a positive relationship between the use of social networking websites and student engagement in higher education. Social media has brought about a new communication landscape and this has far reaching implications for higher education and academic practice. Given the potential for liability, and the National Labor Relations Board’s attention to social media policies, it behooves institutions of higher education to develop policies quickly that take into account the rights of students and faculty, while mitigating risk to the institution. No, Is the Subject Area "Science policy" applicable to this article? By Matthew Lynch. When it comes to protecting and ensuring the quality of student life, institutions have a lot on their hands. Yes He is certainly not the only person to ever regret a tweet or a post to Facebook or some other communication on some other social media platform [1]. At the time, Miller was a visiting professor at New York University, on leave from the University of New Mexico. Register to Watch Thank you for registering for the webinar. By utilizing a social media screening service, a school can easily screen candidates as a prerequisite for employment as well as oversee current employee’s public social data for the issues that often plague campuses most often: hate speech, violence, and sexual harassment. For example, principals or administrators can find a new way to integrate social media. https://doi.org/10.1371/journal.pone.0127485.g003. What Is an Inappropriate Social Media Post? Policies required that those affiliated with the institution post appropriate content, represent the unit appropriately, and moderate conversations with coworkers and external agencies. No, Is the Subject Area "Social media" applicable to this article? Social media: the good, the bad and the ugly With about one-third of Earth’s 7 billion inhabitants on a social network, it is an inevitable part of scholars’ lives. 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